DSV – Global Transport and Logistics
At DSV, our purpose is to keep customers’ supply chains flowing and enable the business of our customers by ensuring reliable and efficient transport and logistics services through storage and transport of goods by air, sea and road. Our vision is to create long-term, sustainable growth and value for our customers, employees, shareholders and society. Close to 150,000 employees in over 90 countries work diligently to deliver great customer experiences and high-quality services. As a global leader, our commitment to sustainable business practices is a central element of our overall business strategy. Visit dsv.com and follow us on LinkedIn and Facebook.
Location: Lancaster, TX
Division: Road Transport US
Job Posting Title: Talent Acquisition Partner, Employer Branding
Time Type: Full Time
Summary
The Talent Acquisition Partner, Employer Branding is responsible for developing and executing employer branding, recruitment marketing, candidate attraction, and talent communications strategies that strengthen DSV's position as an employer of choice and increase qualified applicant flow.
This role serves as the employer branding and recruitment marketing subject-matter expert within Talent Acquisition, partnering closely with TA leadership, recruiters, People & Organization (P&O), Marketing/Communications, business leaders, and external vendors to translate workforce needs into targeted talent attraction strategies.
Duties & Responsibilities
Employer Brand Strategy & Recruitment Marketing
- Develop and execute employer branding and recruitment marketing strategies aligned with Talent Acquisition priorities, workforce plans, new business launches, hard-to-fill positions, and high-volume hiring initiatives.
- Translate business and recruiting needs into targeted campaigns designed to increase awareness, engagement, qualified applicant flow, and conversion.
- Develop differentiated recruitment marketing approaches for professional, frontline, high-volume, skilled, specialized, and geographically challenging talent markets.
- Maintain employer brand standards across Talent Acquisition communications and candidate-facing materials while ensuring alignment with broader corporate branding guidelines.
- Develop and maintain recruitment marketing assets, including digital advertisements, social media content, hiring-event materials, recruiter toolkits, job campaign materials, presentations, and other Talent Acquisition collateral.
Social Media & Digital Talent Outreach
- Own and manage Talent Acquisition social media outreach and recruitment-focused content strategy across approved platforms.
- Develop content calendars and targeted campaigns supporting hiring initiatives, hiring events, new site launches, employee stories, referral programs, critical vacancies, and employer brand awareness.
- Monitor campaign engagement, reach, traffic, applicant conversion, and channel performance to identify opportunities to strengthen talent attraction.
- Evaluate emerging digital channels and recruitment marketing opportunities based on target candidate demographics, market behavior, and recruiting needs.
Employer Reputation & Review Management
- Monitor employer review platforms, social channels, and other candidate-facing sources for trends affecting DSV's employment reputation.
- Coordinate timely and professional responses to employer reviews and support appropriate outreach or internal follow-up when significant or recurring concerns are identified.
- Partner with leadership to identify and escalate recurring themes, understand potential root causes, and develop strategies to strengthen employee advocacy and DSV's employer reputation.
- Track employer sentiment and identify trends by location, business unit, occupation, or other relevant talent population, where appropriate.
Campaign Analytics & ROI
- Establish measurable KPIs for recruitment marketing campaigns and employer branding investments.
- Track and analyze advertising spend and campaign performance using measures such as applicant volume and quality, cost per applicant, source effectiveness, conversion rates, engagement, cost per hire, and hiring-event ROI.
- Conduct post-campaign analyses and provide recommendations regarding continuation, modification, expansion, discontinuation, or redirection of recruitment marketing investments.
- Identify underperforming channels and opportunities to redirect resources toward higher-performing talent sources.
- Evaluate proposed recruitment marketing vendors, technologies, and channels and develop recommendations or business cases for Talent Acquisition leadership.
Requisition, Posting & Compliance Audits
- Review job postings for appropriate job descriptions, required disclosures, pay transparency language, location and benefits information, EEO statements, and other applicable requirements.
- Support Talent Acquisition leadership in maintaining consistent recruitment advertising practices across applicable jurisdictions.
Presentations & Executive Communications
- Develop professional presentations, executive summaries, dashboards, campaign recaps, business cases, and other materials for Talent Acquisition and senior leadership.
- Translate recruiting data, marketing performance, and market conditions into concise, business-focused insights and recommendations.
- Develop visual storytelling that clearly communicates recruiting challenges, investment needs, progress, and results to key stakeholders.
Qualifications & Experience
- Bachelor's degree in Marketing, Communications, Human Resources, Business, or a related discipline preferred.
- 3 to 5+ years of experience in employer branding, marketing, talent acquisition, digital marketing, communications, or a related field.
- Experience supporting a Talent Acquisition or Human Resources organization strongly preferred.
- Experience managing digital campaigns, social media, recruitment advertising, or employer branding initiative.
Skills & Competencies
- Strong knowledge of employer branding, recruitment marketing, social media, digital advertising, and talent attraction strategies.
- Strong written, verbal, and visual communication skills, with business fluency in English and the ability to communicate effectively with audiences at all levels.
- Strong analytical and business acumen with the ability to evaluate campaign performance, interpret recruiting and marketing data, and translate findings into actionable recommendations.
- Strong project management, organizational, and problem-solving skills with the ability to independently identify opportunities, develop recommendations, execute initiatives, and manage multiple priorities with limited day-to-day direction.
- Strong judgment and attention to detail, particularly when managing sensitive employer reputation matters, public-facing communications, and recruitment compliance requirements.
- Ability to build effective partnerships with Talent Acquisition, P&O, Marketing/Communications, business leaders, vendors, and other cross-functional stakeholders.
- Advanced proficiency in Microsoft PowerPoint and proficiency in Microsoft Excel, Outlook, Teams, applicant tracking systems, reporting and analytics tools, social media platforms, and digital advertising tools.
Physical Demands
While performing the duties of this job, the employee is regularly required to sit for extended periods and use a computer, keyboard, and mouse to perform essential functions, including developing content, analyzing data, and preparing presentations. The employee is frequently required to talk and hear, both in person and via phone or virtual meeting platforms, in order to collaborate with Talent Acquisition, P&O, Marketing, business leaders, and external vendors. The employee may occasionally be required to stand, walk, bend, reach, or lift and carry materials weighing up to 15-20 pounds, such as when setting up or supporting hiring events, career fairs, or promotional materials. Specific vision abilities required by this job include close vision, distance vision, and the ability to adjust focus, particularly for extended screen use and detailed review of visual and written content.
Work Environment
This position is performed primarily in a standard office environment with a moderate noise level, using computers, phones, and video conferencing tools on a daily basis. The role requires approximately 20% travel to support hiring events, career fairs, site visits, and meetings with business leaders and vendors, which may involve exposure to varying weather conditions and different work settings, including warehouse, distribution, or operational facilities. The employee may occasionally need flexibility in work hours to support hiring events, campaign launches, or time-sensitive deadlines across multiple locations.
Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions of this position, consistent with applicable law.
For this position, the expected base pay range is $85,000.00 – $100,000.00 Annual. Actual compensation will be determined based on job-related factors such as relevant experience, skills, education, certifications, and geographic location, in accordance with applicable laws and company policy.
Information regarding DSV’s benefits offerings, including eligibility, coverage options, and plan details, is available through the DSV Benefits Showcase. Benefits, programs, and eligibility may vary by location and division in accordance with applicable state and local laws.
DSV is an equal employment opportunity employer. Candidates are considered for employment without regard to race, creed, color, national origin, age, sex, religion, ancestry, disability, veteran status, marital status, gender identity, sexual orientation, national origin, or any other characteristic protected by applicable federal, state or local law. If you require special assistance or accommodation while seeking employment with DSV, please contact Human Resources at hr@us.dsv.com. If you are interested in learning the status of your application, please note you will be contacted directly by the appropriate human resources contact person if you are selected for further consideration. DSV reserves the right to defer or close a vacancy at any time.
DSV – Global transport and logistics
Working at DSV means playing in a different league. As a global leader in transport and logistics, we have been on an extraordinary journey of growth. Let’s grow together as we continue to innovate, digitalise and build on our achievements. With close to 150,000 colleagues in over 90 countries, we work every day to offer solid services and meet our customers’ needs and help them achieve their goals. We know that the best way to achieve this is by bringing in new talent, fresh perspectives and ambitious individuals like you. At DSV, performance is in our DNA. We don’t just work – we aim to shape the future of logistics. This ambition fuels a dynamic environment built on collaboration with world-class team players, accountability and action. We value inclusivity, embrace different cultures and respect the dignity and rights of every individual. If you want to make an impact, be trusted by customers and grow your career in a forward-thinking company – this is the place to be.
Start here. Go anywhere
- open/close
Talent Acquisition Partner, Employer Branding
Nearest Major Market: Dallas
Nearest Secondary Market: Fort Worth